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Four Sites, One Brand Identity

by Fathom

Four websites, one consistent brand identity. Last week, we launched a series of sites for 360 Creative Event Services, all fully aligned with their new look and feel and connected to the latest social media.

Each site was developed to cover the work of their individual divisions, while showing their consistent ethos and identity. Key elements included an individual marque for each company, stylish animation and a central social media hub.

The hub brings together all of 360’s social media content from LinkedIn, Twitter, YouTube and Flickr into one central resource, allowing site visitors to connect quickly and easily via whatever social profile they prefer.

Simon Burton, Commercial Director of 360 said,

“We wanted to create websites that reflected our different audiences without diluting our identity. Fathom helped us achieve exactly that.”

Visit the new websites at www.360ces.com

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Our Costa Rican Adventure

by Fathom

We’ve always loved the great outdoors, so when we were approached by this Costa Rican Adventure travel company we were in our element. But how could we capture the excitement of their trips in their branding?

We worked closely with Coast to Coast to understand the spirit and vision of their brand, researched the market and got to the heart of their unique point of difference. Unfortunately, no field research was involved, but that didn’t stop the website from pulling all the right strings.

“We’re very happy with the website and it’s received an excellent response. One of our agents is even concerned that we’ll steal her business as our site is much better than hers!”

Here at Fathom, we can’t wait to fly out and give it a go ourselves. As the locals would say, ‘Pura Vida!’

You can visit the website at http://www.coasttocoastadventures.com

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